Michael Bayler, innovation marketing strategist and founder of The Rights Marketing Company, comments on new trends in communications, media and entertainment. And other stuff ...
Sunday, October 09, 2005
Why eBay Really Bought Skype
MIT Advertising Lab "The long post in a nutshell: I think eBay wants to use Skype as a distribution platform for content, micro-paid for through PayPal and accessible on a wide range of devices."
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