Sunday, January 30, 2005

Version 2.0 of World's First Video Game Advertising Technology

Massive Incorporated Announces Version 2.0 of World's First Video Game Advertising Technology: "NEW YORK, Jan. 24 /PRNewswire/ -- Massive Incorporated, the creator of the world's first video game advertising network, today announced the availability of version 2.0 of its AdClient SDK to enable developers and publishers to quickly and easily integrate their games into Massive's advertising network. Titles in the Massive Network can contribute $1.00 to $2.00 in incremental profit per unit sold. Titles in the network enjoy the benefit of cross-promotional marketing support from some of the largest advertisers, as well as informative play data that gives developers useful insight into gamer experience with their game, in real time."

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