Tuesday, January 18, 2005

Stop washing that brain, America!

USA Today tells (today, obviously ...) that Disney plans to mix ads, video games to target kids, teens. So you know, it's called advergaming.

BUT ...

'... ad critics such as Jeff Chester of the Center for Digital Democracy decry them as "digital infomercials" that blur the lines between content and commercials and often collect data on consumers playing the games.

"These are not just harmless games. It's part of the brainwashing of America," Chester says.'

I thought we'd done that already? Ha ha.

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